An emerging beverage brand struggled to efficiently service Walmart purchase orders. Orders were arriving throughout the week as small parcel shipments, requiring LTL delivery to multiple ship-to points—driving up operational costs, triggering compliance fines, and constraining growth.

Hatchery stepped in to redesign the order and shipping cadence, collaborating directly with Walmart stakeholders to implement a consolidated purchase order flow. This single-source PO strategy was aligned with an updated forecast and optimized cadence—reducing fragmentation, minimizing fines, and improving execution across the board.

Following implementation, the brand eliminated all supply chain fines (previously accounting for 7% of annual COGS), stabilized instocks near 99%, and unlocked +16% sales growth. Prior to this change, the brand had been losing ~10% of potential sales due to an instock rate hovering around 75%.